SnellemanTom are consulting accountants and financial planners located in Brisbane. They needed a campaign for primarily pull up banners for exhibitions, trade shows, talks, sponsorships. They had no tone of voice either, so I could start from scratch. Having met them over several lunches, it became apparent that they are the real deal. Highly professional. The brand could afford being confident, and slightly humorous. Let’s face it, the category is quite stiff. It doesn’t need to be. They even have monopoly games in reception now. But don’t expect to win.

Copywriter: Andy Iles
Art director: Ryan
CD: Andy Iles
Agency: next Thursday

And yes, sometimes we let the boss win.
(We’ll find a way to write off the rest)

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s