Indooroopilly Shopping Centre

My first job in Brisbane. I actually walked right into this one when it was already sold in via Grant Johnston, the art director I was replacing. All I had to do was art direct it. Indro, as it’s affectionately known, needed a brand outdoor campaign. It EVERYTHING THAT’S IN became the campaign line. This allowed us to demonstrate that that whatever you’re after, it’s bound to be available at Indro. It was my first time working with Michele Aboud, one of Australia’s best fashion photographers.

Writer: Nick Ikonomou
Art Director: Andy Iles
Photographer: Michele Aboud
Agency: depasquale


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